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RACHEL ABADY

Webby Award and Digiday Award–winning creative director, storyteller, and marketer with 15 years of experience across media, advertising, content, and brand strategy.
 

Deep expertise in: editorial, branded content, social media, audience growth, partnerships, revenue generation, and team leadership.
 

As Head of Creative Strategy at The Philadelphia Inquirer, I blend strategy and storytelling to create branded content, social-first campaigns, executive communications, partnerships, and live experiences.
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I lead innovative, multi-platform initiatives that drive revenue and growth while building meaningful audience connections.
 
Brooklyn resident. Philly frequenter. Usually thinking about everything bagels.

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